Brand category


SMR23 was born in France from the creativity of Eric Semerdjian, but only from 2018 it relies on the collaboration of Studio Moda Firenze for the realization of a new line of sneakers.

This product, expression of the best Made in Italy, immediately conquers the success and the favor of the public thanks to the eclectic and instinctive style determined by the wise mix of materials and colors, by the richness and exclusivity of the new volumes of the soles, thus giving a decisive aesthetic and contemporary beyond the traditional schemes, allowing to remain faithful to one's singularity.

Agency area

2019 S/S Collection